HARNESSING THE POWER OF SOCIAL MEDIA Social media outlets allow you to provide the latest in product information, education, and resources to promote your practice.
KENSIE EYEWEAR ROMANCES TODAY’S WOMEN Kenmark’s kensie collection speaks to the woman who appreciates the latest fashion trends that make her feel pretty.
RAMPAGE IS ALL THE RAGE! Viva’s new RAMPAGE collection offers day-to-night eyewear, perfect for your young female patients.
UNDERSTATED COLORS: REPORT FROM SILMO While colors have become more subdued, which some say is due to the economic recession, powerful hues are still in abundance in eye- and sunwear. Green, blue, and purple were prevalent at this year’s Silmo, as was red. And they weren’t just monotones—color combinations offered some exciting surprises.
THE LABS’ PERSPECTIVE ON THE FUTURE OF FREE-FORM Varying predictions have free-form ranging from 20% of all lenses to 100% of progressives in just five years, but all labs agree that free-form is here to stay.
UNCOVERING THE LATEST IN CL RESEARCH Recommend the latest and greatest in cl materials, modalities, and designs by staying current with the newest reports.
