FROM THE COVER.
SHAMIR HITS THE GREEN WITH SHAMIR GOLF. For golfers whose everyday progressives are not getting the job done, Shamir Golf™ offers three distinct vision zones for the golfer: the near zone for the scorecard in the player’s hand, the mid-range zone for the ball at the player’s feet, and the far zone for the green in the distance. Allowing for clear peripheral viewing, this Freeform® product also is designed specifically for wrap frames. This lens employs As-Worn Technology™, which requires the following measurements from patients: Vertex Distance, Pantoscopic Tilt, and Panoramic Angle. For more information, contact Shamir Insight, Inc. at 877-514-8330 or shamirlens.com.
OAKLEY UPS THE TECHNOLOGY ANTE WITH STEALTH. The latest anti-reflective (AR) lens treatment from Oakley is Stealth™, designed to accommodate world-class athletes, but ideal for sports enthusiasts at any level. The technology combines its AR properties with a scratch-resistant hardcoat and anti-static properties, and it comes standard with Oakley True Digital™ prescription lenses. This durable treatment adds to lens longevity and includes an oleophobic/hydrophobic surface treatment to keep lenses as clean as possible. For more information, contact Oakley, Inc. at 800-733-6255 or oakley.com.
ADLENS ADJUSTS TO A NEW HEMISPHERE. Recently launched adjustable prescription eyewear Hemisphere includes both fluid-filled lenses and variable power lenses known as Alvarez Lens Technology. Available in prescription suns as well as a clear prescription single vision edition, ECPs can adjust Hemisphere with a “dial, set, and seal” approach for near, intermediate, or far distances. Colors include blue, burgundy, olive, crystal, dark gray, and brown. For every pair it sells, Adlens donates a free pair of glasses to someone in the developing world. For more information, contact Adlens at 011-44-1865-980-417 or adlens.com.
KBCO AND TRANSITIONS JOIN FORCES FOR POLYCARBONATE OFFERING. Now available in polycarbonate, Xperio® Transitions® performance sun lenses are offered as single vision prescriptions (-10.00D to +6.00D) in gray. Great for fishing and other water activities, running, hiking, and mountain biking, these polarized sun lenses adapt to changes in light conditions, both improving contrast and reducing glare. The lenses’ durable, lightweight plastic is impact resistant and blocks 100% of UVA and UVB rays. For more information, contact KBco The Polarized Lens Company at 800-722-8776 or kbco.net.
VSP EXPANDS UNITY PORTFOLIO. With the addition of several new lenses, the UNITY® Performance Optics portfolio has reached new heights. The added offerings include the following: UNITY PLxtra (a VSP “O” category digital progressive, available in five fitting heights) and PLxtreme (digital progressive solution for wrap frames), UNITY SVxtra (a customized, digital single vision lens solution that compensates for the patient’s individual position-of-wear measurements), SVxtreme (a single vision performance lens choice for patients with high wrap frames), and UNITY CVx (ideal for patients who spend more than two hours per day in front of a computer, tablet, or smartphone). For more information, contact Vision Services Plan (VSP) at 800-877-7195 or vsp.com.
SEIKO TAKES STOCK OF SINGLE VISION. Two new Ultra 1.53 (made from Trivex® material) aspheric finished single vision clear lenses have joined Seiko’s roster of stock single vision lens products. They are offered from +4.00D to -7.00D spheres, out to a -2.00D cylinder, either hardcoated or with Surpass ECP AR (Seiko’s multi-layer AR treatment, which features an anti-static, super hydrophobic topcoat that repels water, oil, and grime as well as a no-slip protector for simplified edging). For more information, contact Seiko Optical Products of America Inc. at 800-688-0817 or seikoeyewear.com.
GULDEN GOES ON TRIAL. ECPs are sure to save time with the new Oculus Type Trial Frames from Gulden Ophthalmics, which accommodate five pairs of 38mm trial lenses, and offer 360° lens rotation around the optical axis. Providing independent left and right eye adjustments from 48mm to 80mm, these frames have fully adjustable temple lengths (from 110mm to 135mm), with pantascopic and retroscopic adjustments easily accomplished with the convenient thumbwheel control knob. Lenses can be inserted and removed with ease, and an actuating cam can fix the direction of astigmatism axle. For more information, contact Gulden Ophthalmics at 800-659-2250 or guldenophthalmics.com.