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Issue Date: VCPN May 2008


EYEWEAR & SUNWEAR NEW PRODUCT GALLERY - MAY 2008



MCGEE DEBUTS COLORFUL SALLY HANSEN EYEWEAR. Colors from the Sally Hansen signature nail color palette are featured in each frame and coordinating case, including pink twice, haute chocolate, pat on the black, almond crunch, and berried treasure. The collection offers classic and contemporary eyeshapes as well as handmade acetate, metal, and combination styles. Temple embellishments, metal accents, and intricate lasered patterns provide a luxurious look and feel to the eyewear. For more information, contact The McGee Group at 800-966-2020 or mcgeegroup.com.

KAENON’S ZAZA IS GAGA. One of Kaenon’s newest fashion frames, ZAZA™, features retro-inspired bold and boxy lines, injection-molded TR-90 frame material, and the superior visual clarity of SR-91®, the company’s proprietary polarized lens material. This richly colored throwback style is available in tortoise and black with Copper 12 or Gray 12 lens options and is Rxable. For more information, contact Kaenon Polarized at 866-KAENON-1 or kaenon.com.

CLEARVISION’S OP BEACH COLLECTION IS READY FOR SUMMER.  This collection is the epitome of all things fun, young, and fresh. The Bikini Beach style, shown here, is a zyl frame with metal temples and features spring hinges for added comfort. It is available in three colors that in-clude black laminate, brown laminate, and plum laminate. For more information contact, ClearVision Optical Co. at 800-645-3733 or cvoptical.com.

GLORIA BY GLORIA FROM ZYLOWARE IS CURRENT YET TIMELESS. Combining both fashionable and enduring elements, the Gloria by Gloria Vanderbilt
Eyewear collection is designed for the 30+ woman who values impeccable style and quality at a sensible price. The collection consists of eight styles that include metal, plastic, and semi-rimless designs. Style No. GG4008’s metal frame is shown here in gold. It has a wide oval shape with stylish split temples and features spring hinges, snap-in nosepads, and logos located on the inside temple tips. This style is also available in soft brown. For more information, contact Zyloware Corp. at 800-765-3700 or zyloware.com.

NEW BOSS DESIGN FROM SAFILO IS IN CHARGE. Sophisticated and stylish, this ophthalmic frame for women has an acetate front with metal temples. Style No. BO151 features a soft rectangular eyeshape and a discreet gemstone effect detail as well as a flex hinge for added comfort and fit. It is available in four colors that include black/dark ruthenium, brown/shiny brown, violet/light violet, and gray/dark ruthenium. For more information, contact Safilo USA at 800-631-1188 or safilo.com.

WILEY X ADDS NEW STYLES TO ITS ACTIVE SERIES. The latest addition to the line consists of three styles that are suited for a wide variety of outdoor
activities. Made from the lightweight yet rugged triloid nylon material, these wraparound styles feature wide temples to help them fit snugly and minimize intrusion of peripheral and reflected light. The company’s High Velocity Protection (HVP™) is applied to the styles to protect eyes from harmful UV rays, distracting glare, wind, dust, pollen, and other harmful irritants. For more information, contact Wiley X Eyewear at 800-776-7842 or wileyx.com.

TWO NEW OPHTHALMICS FROM VIVA’S ESCADA ARE DARING.  Metal detailing adorns the temples of the two latest handcrafted acetate styles. The
metal temple treatment features an intricate cutout design that is highlighted by tiny crystals. Circular accents featuring the brand’s double “E” logo detail the temple tips. With its modified rectangular shape, Style No. VES 121S is shown here in dark havana and is also available in light cognac, transparent red, and transparent burgundy. For more information, contact Viva International Group at 800-345-VIVA or vivagroup.com.

LATEST LULU GUINNESS FROM TURA IS ICONIC. Style No. L458 “Caroline” dons a rich, classic “Jackie O” shape featuring the brand’s lip logo and sandblast color epoxy on the temple. Its subtle yet luxurious décor combined with its classic shape allows the wearer to feel like a real glamour girl. The colors available include black, tokyo tortoise, and rose. For more information, contact Tura at 800-242-8872 or tura.com.

MODO’S BABY PHAT COLLECTION IS ALL OF THAT. Inspired by the latest
fashion trends from Europe, this collection consists of seven stylish ophthalmic frames (four metals and three plastics). Striking rectangular shapes with signature cat symbol and bold colors stand out and express individuality at the core of this collection. Colors for this collection range from vibrant reds to earth-toned browns. Some models include rhinestones to reflect the exclusivity of the brand. For more information, contact MODO Eyewear at 800-223-7610 or modobiz.com.

ASPEX’S LATEST LINCOLN ROAD IS ADVENTUROUS. The Lincoln Road® series is available in eight unique styles that each feature interchangeable temples. The user-friendly design enables effortless changing from one color temple to another with the option of nine different colors to suit every mood and occasion. The temples are made of memory plastic, making them flexible yet durable and able to sustain their original color whenever bent. Frames come in rimless, semi-rimless, and full-rim models. For more information, contact Aspex Eyewear at 800-277-3979 or aspexeyewear.com.

OPTICALSTARS BRINGS EUROPEAN EYEWEAR TO THE U.S. The company
distributes the Futurestyle brand collection, which is made in Germany and consists of six new models. These stainless steel frames are manufactured with modern laser technology and provide a strong understated design with clear proportions. Each frame is available in three color variations and features durable screwless hinge construction. For more information, contact Opticalstars at 203-903-0233 or opticalstars.com.

LUXOTTICA REINVENTS THE RAY-BAN WAYFARER. The company has reinvented this iconic style to include a plethora of color, ranging from bright red to
leopard print. These new shades add a fresh and contemporary feel to the classic silhouette with a new color scheme that features the front portion of the frame in a different color than the temples. The color palette consists of dual colors as well as solid colors that include light gray, aqua, purple/burgundy, green/camel, lavender, and burgundy. For more information, contact Luxottica Group at 800-422-2020 or luxottica.com.

OGA SUB-COLLECTION FROM MOREL COMES FROM NATURE. The 2300 series of this ÖGA + line is for those seeking truly unique eyewear. The beveled wood temples rest on metal fronts offering bold, high-end looks. The process behind making these wood styles is exempt of any mechanical solutions, while the design eliminates the appearance of any mechanical components. All styles come in two rectangular shapes and in a semi-rimless shape; each is available in three cultivated woods: walnut (dark brown), bubenga (red-brown), and sycamore (ivory).
For more information, contact Morel USA at 800-526-8838 or morel-france.com.

OWP IS MAGICALLY DELICIOUS. Style No. 1678 is an extremely lightweight stainless steel frame that plays with color and light by consisting of sparkling and matte parts on the front of the frame, making the wearer shine with every move she makes. Utilizing the newest coloring techniques and exquisite materials, it features sensational inner and outer contrasting tones such as turquoise-plum, bordeaux-pink, chestnut-caramel, and black-mango. The vibrant, modern interpretation of the temples showcases a flower pattern that gives this style an extra touch of glamour. For more information, contact OWP USA at 508-898-2816 or owp.de.

CONTINENTAL OPTCAL IMPORTS’ NEW LINE IS PRECISE.  The Precision Titanium ophthalmic eyewear line is a sophisticated combination of distinctive aesthetics and premium components. It includes six men’s models that target men who seek a classic look with subtle, stylish details. All styles are constructed completely of nickel-free pure titanium. The collection features rectangular shapes and each frame incorporates an understated two-tone color treatment that is offered in two color combinations. For more information, contact Continental Optical Imports at 800-621-1004 or continentaloptical.com.

DIVA EYEWEAR FROM ESE HAS GOT SPRING FEVER. Diva Eyewear kicks off the spring with its most elegant release to date. The collection consists of nine styles (four sunglasses and five ophthalmics), which are enhanced with a variety of Swarovski crystals featured in a wide range of colors and sizes. Intricate detailing further defines this new collection, which includes motifs such as snakes and flowers that are etched on the temples. For more information, contact Eastern States Eyewear at 800-645-3710 or eseyewear.com.

A&A’S CRUZ COLLECTION DOES MORE WITH LESS. Capturing the spirit of today’s sophisticated, fashion-conscious man, the rimless styling of the CRUZ™ collection uses a unique mixture of colors, coatings, materials, and shapes that complement his personal style. The minimalist approach offers the wearer less weight with more style, comfort, and fit. The collection, which is marketed as a kit, features four unique lens shape options with pure titanium temples in black, brown, gold, and gun. For more information, contact A&A Optical at 800-492-4465 or aaopticalco.com.

COCOONS COLLECTION FROM LIVE EYEWEAR GETS REDESIGNED. The
cornerstone of the new Cocoons® collection is an enhanced Polaré® polarized lens system that provides a higher quality of optical performance and clarity, while maintaining the brand’s superior strength and scratch resistance. In addition to the upgraded lens system, the new collection features sleek new frame modifications that include a smoother Soft Touch™ finish and advanced Flex2Fit® adjustable temples. This collection will also feature the new OveRx® Authenticity emblem embedded in the frame. For more information, contact Live Eyewear
at 800-834-2563 or liveeyewear.com.

AOYAMA’S SHISEIDO OPHTHALMIC HAS GLAM APPEAL. The subtle, feminine styling of this eyewear collection features intricate detailing and luxurious colorations. Style No. SH-5033 is constructed of double laminate plastic. It has a slim line wrap frame front design with flashy jewel and engraved flower motifs on the temples. It is shown here in black but is also available in dark brown and dark purple. For more information, contact Aoyama Optical USA Eyewear at 800-877-2020 or aoyamausa.com.


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